Google Consolidates A/B Testing search engine optimization Influence Assist Doc

Identical to with Google’s consolidation of stopping spam in your web site, Google did the identical with its weblog put up on easy methods to reduce A/B testing affect in Google Search. Google has repurposed that outdated weblog put up into an official assist doc within the Google Search developer docs.

Final week, it seems Google added a brand new assist doc named Reduce A/B testing affect in Google Search. In case you look intently, it’s just about the identical recommendation and construction of the weblog put up from a decade a in the past named Web site testing and Google search. I noticed this by way of Wealthy Tatum on Twitter.

Google has been working extra on its Google Search Central documentation they usually additionally added a brand new high degree hierarchy named “search engine optimization fundamentals” to maintain issues extra organized.

In any occasion, this A/B Testing search engine optimization Influence doc is damaged down as follows:

  • A/B Testing Overview
  • Multivariant Testing Overview
  • Greatest Practices When Testing
  • Do not Cloak
  • Use rel canonical hyperlinks
  • Use 302 redirects, not 301 redirects
  • Run the experiment solely so long as obligatory and never longer
  • and extra hyperlinks

So for those who do a number of testing in your web site and it has been a while because you learn Google’s doc on this, right here is an up to date model.

Discussion board dialogue at Twitter.